CAMACHO CIGARS INTRODUCES A THROW DOWN FOR THE BARREL-AGES

Pick A Side: Bourbon vs. Rum 

PINELLAS PARK, FL -- AUGUST, 2018 -- Camacho, the world’s leading brand of bold cigars, challenges you to stand with your Barrel-Aged Brothers and fight for your spirit. This is Bourbon vs. Rum, Camacho style. From the Great Smoky Mountains of Kentucky to the sweet volcanic soil of Nicaragua, we’re bringing you bold barrel-aged blends that’ll kick you right in the taste buds.

Having first pioneered and perfected the art of aging Original Corojo tobacco in Kentucky Bourbon barrels for American Barrel-Aged cigars, Camacho then ventured further south to harness the wild flavors of Nicaragua with Esteli-grown Corojo aged in some of the world’s oldest Nicaraguan Rum barrels for the Nicaraguan Barrel-Aged cigars. Today, Camacho challenges you to make a declaration of individual choice. Pick a side: Bourbon vs. Rum.

To lead the challenge, Camacho is working in collaboration with two Live Loud masters of their craft. On one side, Whiskey expert and educator, Tom Fischer, founder of BourbonBlog.com and creator of the first ever Whiskey Sommelier category, has been named captain of team American Barrel-Aged. On the other side, Chef David Rose, aka “Big Swole”, creator of the T.L.C. Experience: Tastings, Libations, Cigars, national brand ambassador and culinary instructor for Big Green Egg, and Food Network personality, will captain team Nicaraguan Barrel-Aged.

The captains will lead their side in the Bourbon vs. Rum Challenge providing spirit, food and cigar pairings that will stimulate your senses in a throw down like no other.

Follow @camachocigars on Facebook and Instagram for select in-store events featuring Big Green Egg, customized pairings, entertainment with an educational twist and a social media battle for which barrel-aged contender packs the biggest punch. 

Keep a look out for #CamachoThrowdown to witness the battle unfold. Join in, pick a side, and let us know where your allegiance lies. Bourbon or Rum? You be the judge.

LAUNCH AND AVAILABILITY

The Bourbon vs. Rum Challenge kicks off in August 2018 and will continue for the remainder of the year with social media contests, in-store retail promotions and nationwide events. Tom Fischer and David Rose will be battling live at Davidoff of Geneva Since 1911 – Tampa, on August 30th from 4:00-9:00 PM.

ABOUT CAMACHO CIGARS

Camacho is the world’s leading brand of bold cigars, representing the concept of unleashing unmistakable and intense experiences. Infamous since 1962, the brand has become a sanctuary for the powerful, elemental being who seeks to fill their lives with unapologetic good times. A combination of rich heritage, product excellence and a never surrender attitude has enabled Camacho to grow into a brand globally recognized as the standard of full-frontal flavor and full-frontal lifestyle.

For more information about Camacho, please visit www.camachocigars.com or follow us on Facebook, Twitter and Instagram.

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