PLASENCIA CIGARS’ TO RELEASE THE “YEAR OF THE OX” TO INTERNATIONAL CIGAR MARKET

 Only 2,500 eight count boxes of the limited edition “Year of the Ox” were created

(Miami, Florida) November 12, 2020- Plasencia Cigars, a world-leading premium tobacco grower, announces the release of the limited edition the “Year of the Ox”.  The cigar brand commemorates the Chinese New Year this coming February 12, 2021, which is the start of the “Year of the Ox”. The Year of the Ox will be a limited-edition brand offered only in a 7" x 58 Salomon vitola and exclusive to the International market.

Oxen is an important animal in Chinese culture because of its role in agriculture. They are recognized for their hardworking, honest, and humble disposition. Never the center of attention, and never looking for praise, the Ox gains its recognition through its labor. The Plasencia family felt it important to recognize the hard-working agriculturists and farmers, who like the Ox are never the center of attention but continue to be the backbone of the cigar industry. Growing tobacco since 1865, the Plasencia family felt that creating the “Year of the Ox” would perfectly align with their traditions and passion for tobacco.

The Plasencia Cigars Master Blending team worked tirelessly to create this cigar, using leaf from the Plasencia family’s vast library of tobacco. This Nicaraguan puro, which comes in an elegant 7" x 58 Salomon vitola, offers a distinctive smoking experience. A Medium strength, full flavored cigar, the smoker of the “Year of the Ox” will experience initial notes of cashews, red berries, and final notes of milky chocolate, with hints of peppermint. 

Plasencia Cigars CEO Nestor Andres Plasencia stated: The “Year of the Ox” is dedicated to the hard-working people who are in the trenches, cultivating the very tobacco we used in this blend. We at the Plasencia family consider ourselves farmers first. Since 1865, our family has gained invaluable tobacco knowledge, born of unwavering hard work and dedication. “The Year of the Ox” celebrates that passion.”

The Year of the Ox Is limited in production, only 20,000 cigars have been created. Housed in stunning eight (8) count boxes, which have been designed to honor the upcoming Chinese Year of the Ox.

MSRP: $35 per cigar, $280 per 8 count boxes.

For more information, visit: www.plasenciacigars.com, and follow @PlasenciaCigars on social media.

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ABOUT PLASENCIA CIGARS
Plasencia Cigars is one of the world’s leading growers of first-class tobacco. The Plasencia family has been pioneering the industry since 1865 when Don Eduardo Plasencia began growing tobacco in Cuba, and five generations of the Plasencia family have continued the legacy.  Today, Plasencia Cigars produces more than 35 million handmade cigars per year, and harvests tobacco on more than 3,000 acres across several countries in Central America, including Nicaragua, Honduras, Costa Rica, and Panama.