“LIGHT 'EM UP GO,” THE GLOBAL CIGAR APP FOR MODERN CIGAR LOVERS IS OFFICIALLY LAUNCHED
VIENNA -- February 2022 -- Light ‘em Up GO, the state-of-the-art cigar web-app has been created to serve the global cigar community, helping passionate cigar aficionados and new epicures to find the best places to smoke, make educated purchasing decisions – virtually and physically – and foster the camaraderie among the family of the leaf.
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| Light 'em Up host, Reinhard Pohorec |
Light ‘em Up GO provides easy access answers to the most pressing questions:
- where we smoke?
- where we buy?
Light ‘em Up GO maps lounges, cigar-friendly places, and shops around the globe with specific tags e.g., walk-in humidor, serves alcohol, and private lockers. Users of the app can recommend each spot via short voice messages and create a list of their favorite cigar spots by bookmarking those spots, adding them to their profile.
The web-app also includes a cigar event calendar! Online lounges, podcasts, YouTube shows and more, aggregated in the user’s time zone for easy access. So passionados know what’s on at every given time of the day – because nobody wants to smoke alone.
To foster the camaraderie, users can also host “herfs” themselves that show up on the map (or if hosted virtually in the list of online events) – sort of like a book club for cigar enthusiasts. This way, Light ‘em Up GO also enables B&Ms the unique opportunity to reach their customers in new ways by hosting and communicating herfs regularly.
New features are constantly being released, as the app will grow organically, together with its strong community. After a successful test phase of the app, the Light ‘em Up community has already thousands of members. To get an invitation code members have to be asked personally.
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