DAVIDOFF PRESENTS ITS «YEAR OF THE RAT» LIMITED EDITION CIGAR

Basel/Switzerland, October 2019. To celebrate the Chinese New Year, Davidoff takes inspiration from the Chinese Zodiac and presents an exclusive collection of «Year of the Rat» limited edition products. For the eighth consecutive year, the Davidoff Master Blenders have crafted a unique cigar, blending tobaccos from multiple origins. With its rich aromas, this exceptional Toro cigar is sure to surprise and delight the palates of aficionados around the globe.
2020 marks the Year of the Rat, a Zodiac that is characterized by luck and wealth and known for its immense likability and gift of intuition. Bright, optimistic and energetic, those born in the year of the Rat reward those who  know them and who hear their words – ideally with one of these excellent gifts by Davidoff.

We are proud to present a limited edition range of an exclusive Davidoff cigar, pipe, pipe tobacco and accessories to celebrate the Chinese New Year for the eighth time. Our Master Blenders and design teams continue to challenge the status quo and have again excelled. From sophistication in taste to creative packaging, we make it our daily mission at Davidoff to surprise and delight Chinese and global aficionados with these exclusive experiences,» says Edward Simon, Chief Marketing Officer of Oettinger Davidoff AG.

The «Year of the Rat» cigar
The cigar, a Toro format, is wrapped in a silky dark brown Habano wrapper grown in Ecuador and pleases the palate right from the start. The Nicaraguan binder and blend of Nicaraguan and Dominican filler tobaccos mingle to woody, earthy notes of dark chocolate and roasted coffee. Distinctive notes of prune, cinnamon, spice and ginger develop and give this cigar a full body experience sure to suit the fortunate, generous and likable personality of the rat.

Limited to 10,000 pieces worldwide, the Davidoff «Year of the Rat» Limited Edition is presented in a beautiful box of 10 cigars featuring signature red lacquer, gold accents, and a simple yet sophisticated icon representing the rat. Striking and elegant, the box is adorned with a subtle varnishing treatment and features two golden nobs, which allow locking the cigars safe. This limited edition is the perfect gift for anyone wishing to celebrate the Chinese New Year with an exclusive cigar.

The «Year of the Rat» Leather Cigar Case
The «Year of the Rat» leather case protects the cigars and keeps them moist for up to ten days. The cigar leather cases are limited to 250 pieces globally and all bear the «Year of the Rat» icon. They are handcrafted in Spain from the finest cowhide leather in hazelnut color. Thanks to the adjustable length, they accommodate two cigars up to ring gauge 60 and a maximum length of 8¼" (21 cm).

Launch & Availability
From November 2019*, the Davidoff «Year of the Rat» Limited Edition cigars and accessories will be available at select Davidoff Appointed Merchants and Flagship Stores around the world.
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