VILLIGER CIGARS TO DEBUT REFRESHED BRANDING FOR LA LIBERTAD CIGAR

MIAMI, FL— October 3, 2019 — Villiger Cigars announces that the highly rated Villiger La Libertad will display an elegantly designed new cigar band, that prominently features the Villiger handmade premium cigar logo. The Villiger La Libertad originally featured a band with only the name “La Libertad” displayed.

Villiger North America President Rene Castañeda said: “The Villiger La Libertad is a cigar that is personal favorite and we are happy that this high rated brand will now be properly represented as a Villiger brand.”

The Villiger La Libertad (which translates to the word ‘freedom’ from Spanish) in 2016 ranked amongst the Top 25 Cigars in CigarSnob Magazine and was included in Cigar Aficionado’s “Best Buy” list while receiving a rating of 92.

Villiger La Libertad cigars are made in the Dominican Republic at the ABAM factory by Master Blender Matias Maragoto.  Medium in strength, this cigar is known for its complex flavors. It starts with initial impressions of nutmeg, cinnamon and crushed peanuts, transitioning to cedar intonations and black tea with a floral finish. The Villiger la Libertad is packaged in 20-count boxes and offered in the following four vitolas with an MSRP of $6.00 - $7.00.

Robusto: 5"x 52

Torpedo Box Pressed: 5½"x 52

Churchill: 6½"x 50

Masivo: 6"x 60

About Villiger Sons Limited and Villiger North America

Villiger Sons Limited was established in 1888 by Jean Villiger in the small town of Pfeffikon, Switzerland, where Villiger remains headquartered to this day. The company manufactures and sells more than 1.5 billion cigars annually, world-wide. Today, under the leadership of Heinrich Villiger, the company prides itself in its commitment to quality, in all their products made in many countries around the globe.

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